Archive for June, 2008

Google Trends Keyword Comparison

Google trends has been both a fun tool as well as a decent research platform to gather data about keywords. Now Google Trends is giving us the ability to export the data in .csv format all the way back to 2004. When searching in Google Trends, separate the keywords (mustang,camaro,charger) you want to compare with commas in order to see the difference in search query popularity over time. Click on image to view larger.

Google Trends Image For Mustang Camaro Charger

The data shows you spikes in web searches with related articles that may help explain what was happening in the market at those specific times. This obviously helps your analytics should you question any major shifts. The best part of the comparison data is now you can export the statistical results as a .csv to archive, modify or as a means for market predictions and forecasting. The data is served complete with the standard deviation error and provides a great comparison of the competing terms over time. See example…

Mustang Camaro Charger Data

You have to give it to Google. They are constantly making their data more transparent and providing us with free tools to help market predictions. Granted our free tools come at a price of privacy to some extent but in the long run their free tools like Google Analytics, Webmaster Tools and AdWords are changing the face of online marketing.

CS Motorsports

The boys over at CS Motorsports have an impressive showcase of custom cars.  They have been serving the Carolina’s since 1993 With over 83 years of combined experience.  They guarantee the best knowledge, service, warranty and price.  Of coarse, after calling around I was able to find plenty of places that beat their price on window tinting for a 2006 convertible mustang in the greater Charlotte area.  Although many people beat them in price, I will likely make the trip to their showroom just to check it out.  The C S Motorsports website is impressive although they are not using it to its true potential with the search engines (other then local search).

According to the CS Motorsports website, they specialize in:
Car Stereo - Navigation - Bluetooth / Handsfree - Car Video/DVD - GPS Tracking / Lojack - Alarms/ Remote Start - Wheels / Tires - Air Horns / Train Horns - Chrome - Accessories - Car & Truck Grills - Heated Seats - Power Windows/ Door Locks - Light Bulbs / HID / Xenon - Tail Lights / Headlights - Running Boards / Nerf Bars - Hitches / 5th wheel / Goose Neck - Spray-in Bedliners / Drop in - Lift kits / Lowering Kits - Full Air Ride Systems - Exhaust Systems - Body Kits / Hoods - Window Tinting - Racing Stripes - Fiberglass work - Computer Chip Performance.

I will post back once I take a tour of their shop and let you all know what I think.  In the meantime, check out their online showroom to see some innovative custom cars.